Ahh…the brick wall…gotta love it. You’re working on a project… burying your nose into mounds of research, studies, statistics and facts…writing out dozens of headlines to choose the best…brainstorming the best lead… …eventually, you even begin writing the letter. You start writing and maybe 1-3 days later (if a rough draft takes you any longer [...]
This may go against what you’ve been taught about overcoming writer’s block, but bare with me because I think you’ll see that it actually works.
In all my studying I’ve done for writing persuasive headlines and copy, I’ve always heard “if you want to overcome writer’s block, you need to start writing”.





