“OMG – salesletters are dead. Video salesletters are taking over the world and us freelancers are never going to get another job again…EVER!!!!!!!” Relax Just because people are in a tizzy over video salesletters being dead , and a “certain someone” came out with a report saying that longform salesletters are dead – doesn’t mean [...]
Hey, I have to make this REALLY quick (my wife is waiting for me patiently to get off the computer for the day). I just clipped out a section of my upcoming report and turned it into a PDF. It’s just 4 little pages out of a 50-some page special report that will be out [...]
I’m looking at some stats right now for a client I’m working with… and I came to realizing something. Most copywriters are morons. Before I get into what my stats are…let me ask you something. Are you giving your clients AT LEAST 3 different headlines to test when you hand a salesletter in? If not, [...]





